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A large Eastern company has opened a branch in the Zimbabwean capital city Harare this week. The company Edmark is an international company with branches in 25 countries and is from Malaysia a country in the far East. These are some of the fruits from the Look East Policy that has been criticized by the private media.
The Chinese companies recently came into play in the tobacco floors there by promoting the Zimbabwean agricultural sector. This shows that the Look East Policy can work for Zimbabwe.
The Look East Policy was crafted the early 2000s to counter the sanctions given to Zimbabwe by the West. These sanctions were given to the country as a way of promoting a regime change. By implementing the Look East Policy, Zimbabwe was trying to open new business deals to replace business with the West. In 2008, Zimbabwe's all times weather friend China came to help the country by selling their products which were not of high quality as if to say Zimbabwe needed poor quality products.
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